The PS5 is selling at twice the rate of the PS4 in China, according to analyst firm Niko Partners. Sony’s success in this market is fueled by strategic deals and initiatives like the China Hero Project, which supports Chinese studios during development. This trend not only highlights the growing demand for premium gaming but also opens up significant opportunities for non-Chinese developers looking to expand their reach.
For more details, read the full article on nikopartners.com.
0
