89% of Devcom Speakers: AAA Games Don’t Need Add-On Purchases

At Devcom 2024, 89% of surveyed speakers believe AAA games can be financially successful without additional purchases. The majority prefer the premium business model, with only one favoring free-to-play with ads. Additionally, over half of the respondents see market saturation and rising development costs as the industry’s biggest challenges. AI’s role in game development remains controversial, with limited support for its use in art, animation, and narrative design.