Microsoft broke the Guinness World Record for Human Cannonball

Let’s take a small break from serious news about games themselves and take a look at this interesting event. In order to promote their new IP Sea of Thieves, Microsoft has organized a stunt show with world famous human cannon ball David “The Bullet” Smith to break Guinness World Record for Human Cannonball Stunt. And believe it or not, they have managed to do that.

“The Bullet” has been a human cannonball for over 11 years and apparently, he has performed more than 5000 cannon shots around the world. He was the best choice for a promotion like this. Congratulations to Microsoft!

If you want more information about the game itself other than talking about the marketing strategies of one of the biggest companies of the world, check out the official website.

Stay tuned for more!

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